Three new products gets Geographical Indication (GI) Tag

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The Ministry of Commerce & Industry’s Department for Promotion of Industry and Internal Trade has registered 3 more new Geographical Indication (GI) tags. The material includes Tawlhlohpuan and Mizo Puanchei from the state of Mizoram and Tirur Betel leaf from Kerala has been added.

  • Tawlhlohpuan is a Mizoram made medium to heavy, compactly woven, good quality fabric. It is known for warp yarns, warping, weaving & intricate designs that are made by hand. It is produced throughout the state of Mizoram, Aizawl and Thenzawl town being the main centre of production. Tawlhloh holds high significance in the Mizo society.
  • Mizo Puanchei is a colourful Mizo shawl/textile from Mizoram. It is considered as the most colourful among the Mizo textiles. It is important and an essential possession for every Mizo lady. It is an important marriage outfit in the state. It is the most commonly used costume in Mizo festive dances and official ceremonies.
  • Tirur betel vine is produced from Kerala. It is valued its medicinal properties and its mild stimulant action. It is mainly cultivated in Tirur, Tanur, Tirurangadi, Kuttippuram, Malappuram and Vengara block panchayaths of Malappuram District.