DPIIT launched plastic waste management ‘Swachhta hi Sewa 2019’ campaign


The Department of Promotion and Industry and Internal Trade(DPITT) under the Ministry of Commerce and Industry launched ‘Swachhta hi Sewa 2019′ campaign on September 11, 2019 as part of Prime Minister Narendra Modi’s call to action against plastic waste from industrial estates, parks and other areas by all states and Union Territories(UT). The theme of the campaign is Plastic Waste Management.

  • DPITT acts as a twofold role(having two aspects of qualities) for the campaign’s success mandated by Jal Shakthi ministry’s Department of Drinking Water and Sanitation to collect the plastic waste by 2019 Diwali.
  • It will recycle plastic waste collected on October 2 by DPITT personnel, in cement kilns. It will do the Collection of plastic waste through nationwide ‘ShramDaan’(voluntary labour contribution). 
  • The Department Of Industrial Policy and Promotion (DIPP) was renamed as the Department For Promotion Of Industry And Internal Trade (DPIIT)in January 2019. It was established in 1995.